How can we empower individuals to embrace a more environmentally conscious and sustainable lifestyle?
PROBLEM STATEMENT
Living
Sustainable
Lifestyle
PROBLEM STATEMENT
Living
Sustainable
Lifestyle
How can we empower individuals to embrace a more environmentally conscious and sustainable lifestyle?
How can we empower individuals to embrace a more environmentally conscious and sustainable lifestyle?
Living
Sustainable
Lifestyle
Categories to Shop
Checkout Product from Favourites or Cart
Get more options to pick up or drop Recyclable items
Other options on Menu
ECO-ESSENTIALS
Design Process
Discover
Ideate
Define
Design
Test
User Research
User Interview
Competitive Analysis
User Personas
User Journey Map
Card Sorting
User Flow
Site Map
Prototype
Hi-Fi Designs
Wireframe
Conclusion
Feedbacks
Future Concepts
User Research
Insights from user interviews and a recent survey reveal that users encounter challenges in finding eco-friendly products and understanding how to recycle correctly.
ECO-ESSENTIAL APP
Conscious
Consumer
FOR
WHO
OUR
HAS
SO THAT
is looking to reduce their environment footprint
A wide range of “lifestyle essentials” on one platform, along with recycling incentives for discounts.
they can conveniently shop while seamlessly integrating sustainability into their daily lives.
Eco-Essential App
User 1
"Sustainable living is not about deprivation; it's about conscious choices that benefit both our planet and our well-being."
User 2
"The greatest threat to our planet is the belief that someone else will save it. We all need to take responsibility and live sustainably."
User 3
"I want to adapt sustainable life by taking steps to reduce our footprint for future generations."
User 4
"Adopting a sustainable lifestyle is about more than just reducing waste; it's about creating a mindset of conservation and respect for nature in every decision we make."
User 5
"A conscious, sustainable life is rooted in the understanding that we are all interconnected and that every choice we make can contribute to a healthier planet."
User 6
“I am always looking forward to buy more sustainable products and educate others how they are beneficial.”
Site Map & User Flow
Here, site map outlines a website's structure, showing main pages and their relationships to improve navigation and user experience. Highlighting the user flow of buying a product.
Solution
Recycle
Right
Sustainable Shopping
Green
Living
Lifestyle
Tips
Develop an intuitive digital platform that gamifies sustainable living, offers AI-powered personalized eco-friendly recommendations, and fosters a community for sharing green initiatives. This ecosystem will seamlessly guide users towards environmentally conscious choices in their daily lives.
HOME
CATEGORY
PROFILE
Wireframe
Key Highlights
-
Sustainable brand Directory where they can find different brands under one roof, easier for them to choose from.
-
They can request for recycle where someone can come pick up there recyclable items and consumer gets points that can be used as discount.
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Education Resource- The blog helps in educating consumer regarding how they can do there waste management, conscious shopping and empower them to make informed choices.
Get Started
The journey map highlights the need for education, better access, and simpler recycling while addressing gaps in awareness, time, availability, and disposal.
Journey Map
-
Educate users about the benefits of eco-friendly products.
-
Better resources needs to be available to make this process quicker and convenient for consumer to adapt in.
-
Increase the availability in the nearby market.
-
Promote recycle material to brands to reduce waster.
-
Time consuming or unproductive meetings.
-
Facilitate easy and accessible recycling options for users.
-
Lack of awareness about sustainable alternatives to conventional products.
-
Can be time consuming.
-
Difficulty in finding reliable information about the sustainability of products.
-
Inconvenience and uncertainty about how to properly dispose of product.
-
Limited products available.
-
Package might not be made from recycle material.
-
Time consuming to find the right place to dispose.
REQUIREMENT
RESEARCH
BUY PRODUCT
USAGE
RECYCLE
“I need to go shopping.”
“Looks like there are lot of options to buy from and little over budget.”
“Yay! Can’t wait for it to come and start using it.”
“I actually like this product and happy to know its sustainable also.”
“Its so difficult to figure out the right way of recycling here.”
1. Identifies the need of product.
2. Conducts research to find suitable options.
3. Looks for brand name, quality, cost, sustainability and reviews.
4. User selects the product based on research.
5. Purchase the product on online marketplace.
6. Receives confirmation of the purchase and an estimate delivery date.
7. Receives the product.
8. Opens the package and throws the packaging in recycle bin.
9. User monitors the product’s performance and satisfaction level over time.
10. Upon reaching the end of the product’s lifecycle, user decided to recycle it.
11. User assess options for recycling the product.
12. Takes and recycles the product
Recycle Right
Recycling with our Eco Essential app empowers you to easily locate recycling centers, understand recyclable materials, and track your recycling habits, promoting a sustainable lifestyle.
Selection Your Location
CONGRATULATIONS!!
You have taken your first step towards creating a greener, more sustainable future.
Select nearby Location to drop or date and time for pickup.
Select what to recycle
Recyclable items can be
picked up or dropped
Product description
Shop by Brand
Fun Categories to
explore from
MID- FIDELITY
Feedback
"Work on font sizes, can be a bit bigger on a mobile device so it’s more legible. - It would be nice to see a mix of text options and image cards."
01
"Love the design elements, but the radio buttons - technically you can't have more than 1 selection as radio buttons, so these would be more understandable if they were checked when interacted with.
02
"Everything looks amazing but I would recommend consider the touch target size of interactive elements (are they too small for the surface of a finger)"
03
Its a great app design. Simple yet elegant. Color combination gives a feel of organic yet fresh.
Anna
Recycling right is a great initiative with pick and drop options. I feel there is more to this that you can explore.
Christine
UI looks great and having options all at one market place can be great. I also like the
Sumeet
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Add a Chat bot who can help recommending products and answer there concerns quicker.
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Can make the app more interactive as per consumer requirement.
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Connect with local grocery and clothing stores and promote there sustainable practice.
